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Media Lounge Launch A S Catering

We are pleased to announce the launch of our latest website for A S Catering, an established company based in New Milton, Hampshire who specialise in commercial catering equipment spares, parts, and accessories. They also provide a bespoke manufacturing service for fridge and cold room door gaskets as well as heating elements for a variety of units. They currently have a growing product catalog featuring over fifty thousand parts.

A S Catering supply commercial products, spares and parts from a vast range of prominent catering manufacturers and are then also capable of sourcing commercial spares and parts which may be considered obsolete or too specialist for their mainstream commercial catering supplied competitors. A S Catering provides to everyone from local cafes right through to 5-star hotels across the world. While their main focus is on equipment for commercial use, they are also able to source spares for domestic appliances.

A S Catering came to us with an existing site which we used as our starting point. We then gave it a modern new design and a fresh look but still maintaining a focus on user experience too. Their new store was built on Magento 2, a future-proof platform which allowed us to develop both a stylish and updated interface that facilitated both trade and retail orders.

We not only provided them with a smart-looking store but also crammed it full of up-to-date features that will not only help the site run smoother but also give their customers a much improved online shopping experience. Here is a list of the top features we included in this website build:

  • Custom integration with LakeView including products, customers, and credit balances
  • A streamlined One Step Checkout to make purchasing a lot easier
  • Advanced search with Algolia
  • PDF documents and drawing for parts
  • Intelligent cross-selling
  • Custom quoting tool
  • Product data feeds
  • A responsive design  

Overall, the new A S Catering site is both aesthetically and technically pleasing, providing not only a modern and fresh design but also making customer journeys through the store clear and straightforward from step one.

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