Google’s social network, Google+, has been treated as the runt of the litter when compared to the other social media platforms that have bullied Google’s baby out of the running. The execs at Google obviously aren’t pleased that their own platform is struggling to compete and so they have turned to a man who could be seen to be the proverbial knight in shining armour – the guy who built one of the most infamous online communities – Chris Poole.
Poole, the founder of 4chan, a site you’ve probably heard of for some of its users hacking celebrity nude photos, is hopping on board Google’s Photos and Streams line-up who are the sector that now oversees Google+ and its other social products.
This interesting move that is quite the star draft in the social media world has been unveiled at a time when Google is moving in a different direction from the original plan to be Facebook’s arch nemesis, and eventual dominant force, as that plan failed. Instead, the plan of action is now to create a social network motivated by targeted interests and communities — so essentially anything from street photography to celebrity style tips, to food blogging and custom motorsport how-to groups.
This new strategy will be more of a contender for Pinterest’s users as opposed to Facebook’s.
What’s Up With The Google Sleeve Of Tricks?
First off, Poole is considered to be quite the acquisition if Google is genuinely that keen to register themselves a following of millions of loyal Google+ users within its online community like the other channels have, as opposed to being known as the platform that tried and failed to find an identity and cement its presence.
Putting the controversy surrounding 4chan aside, Poole is a renowned person in the game known for building up and handling an insatiable community of 20 million monthly users!
“I can’t wait to contribute my own experience from a dozen years of building online communities, and to begin the next chapter of my career at such an incredible company,” Poole wrote in a blog post Monday announcing his new job.
Since Poole established 4chan over ten years ago, while still attending high school, he has single-handedly supervised its rise and popularity.
It’s worth noting that even though the engagement and incredible community numbers are most certainly desirable and enviable, 4chan’s history of provocation and harassment is undoubtedly something that was not. It has to be said that Poole was never one to advocate or approve the views of his community.
Poole stepped down from his role overseeing as the community’s supervisor around a year ago, a mere few months after the infamous celebrity photo hack ‘scandal’.
So we’ll soon find out whether Mr Poole is the man to guide the Google ship out of port and into the sea of online users splashing around Magento eCommerce websites, among other things.