Did you know that a massive 10% of all internet users across the world happens on mobile phones? In fact, since that figure dates from 2012, the current figure is likely to be even higher. The trend seems to be that mobiles will soon overtake desktops as the major access point for online activities, so if you are one of the 90% of websites that aren’t yet mobile-friendly, ask yourself this: why not?
Stay ahead of the game
You already know that social media is important, and you’re probably already optimizing your content and marketing. But did you know that, according to digital marketing consultants, optimizing your site for mobile phones is the highest priority for online businesses?
Make the most of your potential
Last year, online sales using mobile phones almost doubled in the USA, and the growth over the next 2 years is set to triple! Can you really afford to miss out on such a vast opportunity for your business?
Keep your customers on board
You know the feeling – you try accessing a website on your phone, only to find that the formatting is all wrong, half the content is inaccessible or it takes a year and a half to load. And just like your customers, what do you do? You jump ship to another site that feels more welcoming and straightforward. Show the public you care about their mobile phone, and Google reckons that 67% of users will be more likely to thank you for it by buying from you that way.
What does mobile friendly really mean?
Be wise, follow this advice, and you’ll make it the easiest thing in the world for mobile visitors to convert to mobile customers.