Gaining those all-important sales conversions is the bottom line for online selling. However shiny and attractive your content, eventually what you really want is to entice potential customers to buy, not just browse. Since you can’t be there in person to smile at your site visitors, operate the till, or wrap the product lovingly in tissue paper, so the question of high-performance platforms and software is key.
It goes without saying that we love Magento as an eCommerce platform. What’s not to love?! It’s got a high level of flexibility, great support and it’s a powerful eCommerce platform, end of. But when it comes to customers actually paying for their products online, you really do need an additional integrated solution for managing financial transactions quickly, efficiently and safely. PayPal is a popular option, but how many sales are lost because customers don’t realise they are able to use this route to pay using means other than their actual PayPal account? A good few, we reckon.
Enter Sage Pay. The great thing about Sage Pay is that it ticks all the boxes Magento store owners need ticked. It works seamlessly with Magento, courtesy of the readymade extensions and WordPress plug-ins, which means that someone else has the done the hard work for you. In terms of security, you don’t have to worry about protection from hackers or from a fraudulent activity because it has tools that are customisable and so can help you further towards getting PCI compliant.
Sage Pay is good for a range of different currencies, so overseas transactions are no problem either. The fees are low enough to make this a very viable solution for most eCommerce UK stores, and setup is completely free of charge. Anti-fraud tools come as standard and payments clear quickly. It’s a very intuitive and professional interface and route, even for non-standard transactional events such as refunds. Perhaps best of all, Sage Pay offers support 24/7.
Don’t fall foul of the dreaded abandoned trolley experience, where customers click elsewhere at the last minute because buying is confusing. Think about whether you need to check out Sage Pay to improve your customers’ checking out experience, and why not combine this with our Magento eCommerce website development to gain the results you are looking for?